NFQ helps disrupt the furniture industry for leading pure-play home & living e-commerce platform in continental Europe and Brazil home24.
NFQ engineers are developing this e-commerce platform as a progressive web application. Our technological solutions ensure smooth service for more than 1 M active customers in 8 countries.
Starting in 2009, home24 is primarily an online retail business and also a data-driven tech company, great at efficiently attracting customers to its websites and connecting them to a wide range of products online.
home24’s products are marketed on its platform, which comprises two distinct business models.
Firstly, the third party and white label business, which offers a broad assortment to cater to the long tail of the home and living mass market, generating a high conversion. These items are usually not kept in stock, minimizing inventory risk.
And secondly, the private label business, which is vertically integrated and features bestsellers sourced at highly competitive prices directly from selected manufacturers and other suppliers, offering superior margins.
home24 has invested in its state-of-the-art, scalable technology platform, including advanced big data analysis tools, to offer its customers the best shopping experience.